GAME in Scandinavia

GAME started its international expansion with store openings in Sweden in 1999. Since then our Scandinavian business has expanded into Norway and Denmark, served by our new distribution hub in Stockholm.

Core attributes

Property: GAME stores are located in all of the key population centres in Sweden, Norway and Denmark.

Head office & DC
Stockholm

 

 

 

Sweden
Norway
Denmark
Total stores
45
13
9
Store Locations:

 

 

 

Shopping centres
32
8
8
High street
13
5
1
Concessions

 

 

 

Franchises

 

 

 

Average store size
89m²
89m²
89m²
Staff
120
30
25


Supplier relationships: The buying team in Stockholm have strong relationships with all hardware and software suppliers in Sweden.

Distribution: 12,500 sq ft distribution centre

Online: www.game.se     www.game.no     www.game.dk   

Preowned: All GAME stores offer customers the opportunity to trade in games, and a large range of preowned games to buy.

CRM - The GAME Reward Card in Scandinavia has nearly 400,000 members.